Category: Advertising, Branding, Cassette Banners, Copyright Protection, Graphic Design, Illustration, Stationery, Signage, Umbrellas, Wallpaper
We supported Appleby’s marketing team for several years and our work attracted David Benest’s eye, so when he decided to realise his dream and step out on his own as David Benest Law he had no hesitation in approaching us (those are his words) to create the new identity. A design was agreed and he open the doors to a fresh new start. Things grew rapidly for DBL and a merger was the next logical step to broaden the service lines. Benest Corbett Renouf was formed and once again David entrusted Adapt Design to provide the creative solution for a whole new brand identity.
The logo is designed to work on any of the shades in the colour palette. Each shade represents a division and a Partners preferred colour choice. For the reception sign we created a 3 dimension sign, using powder coated and chrome elements.
A full compliment of stationery was created consisting of: Double sided letterheads • A4 pads • Colour coded business cards and document corners • Compliment slips • Bespoke wallet folders with capacity.
Next we created a versatile advertising campaign for print and online to promote awareness of all 7 service lines. A set of illustrations and headlines were presented and agreed.
Now everyone loves and umbrella and BCR were no exception. An understated outer with striking red inner make these push button operated umbrellas very popular with clients. We almost want it to rain just to see them in all their glory. Almost!
We designed all the signage within BCR’s offices but the piece de resistance features in 3 meeting rooms and 1 boardroom. They enjoy a touch of bling with bespoke wallpaper.